StubHub has introduced former A&R government Jay Harren as their new head of track trade building. In his new place, Harren will lead a staff targeted at the secondary ticketer’s North American track companions.
Harren tells Billboard his first accountability helps the track trade perceive what StubHub has to provide.
“I believe like there’s a severe misperception of what StubHub is. I’m taking the way that the very first thing I’ve to do is cross out and teach other folks within the trade of what StubHub isn’t,” says Harren. “StubHub isn’t a dealer who is going out and makes use of bots. It’s an alternate. It’s owned by means of eBay and it displays that during its way.”
Harren joined StubHub in October from Sony Tune’s boutique label Descendant Data, the place he used to be vp of A&R and artist building. The brand new StubHub exec prior to now introduced and ran the label that used to be house to the Lone Bellow, Colony Area and the Wild Wild.
“I’ve labored actually carefully with artists, one-on-one, for more or less 15 years and that have of having down within the nitty gritty of what an artist wishes, what an artist desires, the best way an artist lives,” says Harren, who started his label profession in 2006 as A&R supervisor at Columbia Data/Sony Tune Leisure, the place he signed artists like Manchester Orchestra.
Harren has at all times had a zeal for locating new track and rising artists. He introduced his profession in radio at Atlanta’s influential choice radio station 99X/WNNX, serving as track director and on-air skill, in addition to founder and host of the station’s new-music discovery program “Sunday Faculty.”
“I preferred having that intimate wisdom of the best way an artist lives,” Harren tells Billboard, including that many mid-tier artists who’re incessantly promoting out 3,000-capacity rooms nonetheless really feel they want a part-time process as soon as their excursion involves an finish. “It’s not like they’re crushing it at all times simply because they’re promoting out displays. Sadly, that’s the truth.”
Starting in 2019, Harren plans to make use of his platform at StubHub to assist artists, particularly the ones within the mid-tier, have the benefit of the secondary marketplace.
“This is a hobby of mine to ensure that we will determine a solution to assist artists who’re doing neatly, do even higher,” says Harren.
Harren lately works out of StubHub’s New York workplaces and stories to StubHub’s normal supervisor of track and theater North The united states, Jeff Poirier.